[5-DayForum] Ad isssues

Bill Effros bill at effros.com
Tue Nov 6 15:38:17 EST 2007


Christina,

Your ad is fine.  I assume you think you can get around $300,000 for 
your home in the current market.

If 25 people respond by Friday night you will be able to get the high 
end of the current market value of your home.

Bill Effros



Christina wrote:
> Bill,
> I am in Denver and I just put my ad in the Rocky Mountain news for 
> Wednesday. Due to letter and line constraints I couldn't put the add 
> just as the book says. Will this break my sale?
>
> The Ad is listed under the Littleton (my city) homes for sale section 
> of the paper and reads:
>
>           BY OWNER
>      5/BR 3/Bth Ranch
>      Big Kitch, Theatre
> *$149,500 or Best Offer*
>   Inspect Sat-Sun 10-5
>   Will Be Sold Sunday
>    HIGHEST BIDDER
>         720-922-3181
>
> Thanks for your feedback,
>
> Christina
>
>   
> On Nov 6, 2007, at 11:46 AM, Bill Effros wrote:
>
>> Nelson,
>>
>> Don't say anything.  Offer your home for 50% of what you believe you 
>> can get for it.  Let potential buyers inspect it.  You don't have to 
>> point out the carpet--people walk on it.  Hidden defects should be 
>> fully disclosed in the inspection.  People will factor the problems 
>> into their bids.  They understand this.  They know your home is worth 
>> more than 50% of your starting price.  The may or may not feel your 
>> home is worth 100% of what you think it's worth.  They will let you 
>> know when they bid.  You are just a referee--you don't call the play.
>>
>> Don't say "As-Is".  Don't say "Fixer Upper".  Don't say anything 
>> beyond "This home will be sold to the highest bidder Sunday Night."
>>
>> Bill Effros
>>
>>
>>
>> Labrina Apuya wrote:
>>> Hi Bill-
>>>  
>>> Would I need to say that I will be providing a concession for the 
>>> carpet?  Or is it sold "As-Is" and bid appropriately?
>>>  
>>> Nelson
>>>
>>> On Nov 5, 2007 4:08 AM, Bill Effros <bill at effros.com 
>>> <mailto:bill at effros.com>> wrote:
>>>
>>>     Nelson,
>>>
>>>     Don't call it a "fixer upper".  You are selling a home. 
>>>     Everyone will be able to see what it needs, and they will
>>>     discount their bids to a level they consider appropriate. 
>>>     Provide an inspection report listing everything the home needs,
>>>     then let buyers tell you what it's worth in the current market.
>>>
>>>     You will net more money selling your home "as is" than you will
>>>     by replacing the carpet.  This has been demonstrated repeatedly.
>>>
>>>     Bill Effros
>>>
>>>
>>>
>>>     Labrina Apuya wrote:
>>>>     Bill:
>>>>      
>>>>     We are looking to sell a home that needs the carpet replaced
>>>>     but have no funds to do it.  Is it best to list it as a fixer
>>>>     upper?  Has this ever been done?  Did the property sell?
>>>>      
>>>>     Thanks.
>>>>      
>>>>     Nelson
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