[5-DayForum] Day 2 Synopsis

Fri Aug 10 17:25:11 EDT 2007

Brent;

  Did you count the ones that emailed you as part of your 25?   I have 180 people that expressed an interest via email, but, I know for sure that not all will come to the inspection. It's simply too  easy to email and  some are out of town and will not be able to come.

  Some of them keep bugging me. A few wanted to deal on the side before the sale. 

  -Scott

brentday at althor.net wrote:

Hi Todd,

Sorry to hear it didn't work out so well.

For what its worth about internet advertising. I used
owners.com and craigslist.

I couldn't tell who came from which site, but I think
most were craigslist.

For Wednesday and Thursday I had 12 total emails from
both sites.

http://worcester.craigslist.org/rfs/391877541.html

-Brent

On Fri, Aug 10, 2007 at 04:45:15PM -0400, Todd Smith wrote:
> Bill:
> 
> Thanks for the guidance and support. I'm kinda bummed out, actually, so your support is invaluable. Since this is my livelihood (as opposed to a homeowner who just would like to sell) I'm under financial pressure to get some houses sold. I'm hoping that once I get one successful sale, I can duplicate it with the others.
> 
> Next weekend is too soon... I need to regroup and solve the advertising puzzle.
> The following weekend I'm out of town.
> The following is labor day weekend.
> That means the next available sale weekend I have is 9/8 - 9/9... a month away.
> 
> I'm confident I can make this work. I just need to figure out some cost effective supplemental advertising.
> 
> So far on this forum, I can't remember anyone indicating a significant response from internet ads, whether paid or free, including craigslist. I could be wrong, and I'll do a google search to double-check.
> 
> Good luck to those who are having sales this weekend :-)
> 
> 
> ----- Original Message ----- 
> From: Bill Effros 
> To: How To Sell Your Home in 5-Days 
> Sent: Friday, August 10, 2007 9:38 AM
> Subject: Re: [5-DayForum] Day 2 Synopsis
> 
> 
> Todd,
> 
> I would make the decision now, and start telling everyone now.
> 
> Pick the next weekend you plan to run your sale.
> 
> Tell them all you now realize you did not advertise widely enough, and must rerun your ads in more places.
> 
> Tell them all you are as disappointed as they are. Pre-sell them. The 3 real buyers have probably already called, but you won't believe theirs is the highest bid you can get if you don't have more competition for the home.
> 
> There is no question you will be able to get 10 or 15 more with additional advertising at that price. You should be able to get 50 more. The advertising is not "wasted". Just set up the sale for a subsequent weekend.
> 
> Bill Effros
> 
> Todd Smith wrote: 
> Bill:
> 
> Thanks for the feedback. Since pulling the plug looks inevitable (already at Friday morning), should I start telling anyone who calls today that it will be postponed, or do I hold out for 25 and wait until Fri Nite / Saturday morning to break the news of the postponement?
> 
> Thanks in advance.
> ----- Original Message ----- 
> From: Bill Effros 
> To: How To Sell Your Home in 5-Days 
> Sent: Friday, August 10, 2007 9:07 AM
> Subject: Re: [5-DayForum] Day 2 Synopsis
> 
> 
> Todd,
> 
> This is not going well!
> 
> You should have many more responses at this point. Plan to pull the plug, and figure out how to make your 5-Day Sale work properly. It's a lot easier to fix 5-Day Sales on subsequent weekends than to run an inspection and round-robin and try to fix your problem after losing the trust of your best buyers.
> 
> Bill Effros
> 
> 
> 
> Todd Smith wrote: 
> 1. Had the home inspector come out. Very experienced, ASHI member, used to be a custom home builder in his former life. $300... Ouch! (might not seem like a lot, but when you're struggling to get 25 calls it kinda hurts). But at least that part's over.
> 
> 2. Newspaper = 5 calls, 1 email. Craigslist = 2 emails. Total inquiries today = 8.
> 
> 3. Cumulative total of inquiries Day 1 + Day 2 = 13.
> 
> 4. Need a minimum of 12 inquiries today to make 25. 
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